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Best friends Joel and Matt are the co-hosts of How to Money which is all about providing the knowledge & tools that normal folks need to thrive in areas like debt payoff, DIY investing, and crucial money tricks that will provide continuous help along your journey. We believe that access to unbiased and jargon-free personal finance guidance is more necessary than ever before. When you handle your money in a purposeful, thoughtful way that works for your lifestyle, you can really start living ...
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(00:00) Preview and Intro
(01:12) Building a Lean Team Without Burnout
(04:06) Revenue vs. Profit: The Coaching Dilemma
(06:47) Why Coaching Businesses Aren’t Sellable
(08:14) Jeremy’s Background in Software & Mini Exits
(10:23) The Biggest Lie in Online Business
(12:22) Redefining Success & Lifestyle Goals
(16:04) Personal Brand Positioning
(19:05) From Organic Marketing to Paid Ads
(22:12) Why Simple Scales and Fancy Fails
(23:34) Content Alone Won’t Save Your Business
(25:31) Selling What Clients Want, Delivering What They Need
(29:30) Ads to VSL vs. Ads to Followers
(33:57) How to Qualify Clients Through Ads
(36:30) Willing vs. Able: Filtering the Right Audience
(40:54) Building Cult-Like Communities & Masterminds
(47:43) Lessons From Top Entrepreneurs & Mentors
(52:21) Consistency, Coachability, and Long-Term Thinking
(54:09) Why Hypothesis-Driven Testing Beats Guesswork
314 episodes
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