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Chapters

1. Why You Can’t Pause Lead Gen (00:00:00)

2. The Three-Part Leads Framework (00:01:06)

3. Build Trust With Your Origin Story (00:02:13)

4. Tactics, Frameworks, And Objections (00:03:48)

5. Story, Authority, And Situational Content (00:06:05)

6. The Organic Ceiling And Its Fix (00:08:11)

7. Ecosystem Ads And Metrics That Matter (00:09:59)

8. High Ticket Math And Scaling ROAS (00:13:11)

9. Sales Or It’s All Worthless (00:14:46)

10. DM Setting And Call Structure (00:17:06)

11. Nurture Universe Over Campaigns (00:19:33)

12. Caveats On Organic, Ads, And Sales Teams (00:21:13)

315 episodes