We’ve officially hit the midpoint of the year, having released 20 episodes so far - so we thought we’d do something a little different.
In this Best Of episode, we’re revisiting some of the most compelling conversations on innovative and emerging technologies in sports. From AI-driven scouting, how leagues are navigating decentralized media consumption, to immersive fan experiences and cutting-edge data platforms, this episode showcases the forward-thinking ideas that are shaping the future of sports business.

You’ll hear from the following guests:

• (0:50) Shripal Shah, Next League
• (11:00) Scott Gutterman, PGA TOUR
• (19:38) Jeff Price, PGA of America
• (25:26) Tim Clark, NASCAR
• (30:09) Chris Marinak, MLB
• (33:14) Chris Benyarko, NBA
• (36:21) Devin Poolman, CoSM

In this episode:

• How AI is reducing 3,000-hour workflows to 100 hours - and generating millions in revenue
• Why NASCAR's biggest challenge is having too much data, and how they’re solving for it
• The PGA TOUR’s strategy for delivering real-time data across 18 fields of play with zero latency
• How CoSM is reimagining the sports venue from the ground up, beyond just screens
• What optical tracking is and why the NBA leadership team sees it as a foundational technology for officiating and mixed-reality experiences

Resources and Links:

Learn more about Next League on our website and LinkedIn. We are leading sports organizations into the digital future.