Call them changemakers. Call them rule breakers. We call them Redefiners. And in this provocative podcast, we explore how daring leaders from across industries and around the globe are redefining their organizations—and themselves—to create extraordinary impact in today’s rapidly changing world. In each episode, Russell Reynolds Associates Leadership Advisor Hoda Tahoun and former CEO Clarke Murphy host engaging, purposeful conversations with leaders in and out of the business world who shar ...
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Want to know why some orthopaedic practices deliver faster care at lower cost with happier patients? Doug Lundy, MD, MBA, FAOA sits down with Dr. Gerry Williams to map the strategy behind ancillary ownership—and why control, not just margin, is the quiet superpower of modern MSK care. The heart of the episode is surgical workflow. When surgeons lead ASCs, standardization and team expertise turn operating rooms into high-performance lines: quicker turnovers, fewer complications, and lower total cost of care. Dr. Williams explains he is bullish on private practice with scale: integrated MSK groups that know their costs, invest wisely, and keep access open by diversifying revenue.
If you care about the future of orthopaedic care—patient access, training integrity, ASC growth, and how to run a resilient practice—this conversation is a playbook. Subscribe, share with your team, and leave a review with the one change you’d make to your care model after hearing this.
Chapters
1. Welcome And Guest Background (00:00:00)
2. Crisis Leadership At AAOS (00:02:56)
3. Rothman’s Model And Early Career Lessons (00:06:20)
4. Why Ancillaries Matter: Revenue And Value (00:09:30)
5. What Rothman Owns And How It Works (00:12:20)
6. MSO Structure And True Integration (00:16:00)
7. Shareholders, Incentives, And COVID Shocks (00:19:10)
8. The Future Of Imaging In Practice (00:23:20)
9. DME Ownership And Patient Experience (00:27:10)
10. PT, Radiology Politics, And Advocacy (00:30:00)
11. ASCs, Specialty Hospitals, And Efficiency (00:33:10)
12. Private Practice Survival And Scale (00:37:00)
13. Leadership Realities And Closing (00:39:50)
80 episodes