AI Can Read Your Clients Better Than You Can | Paul Bamert
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Why do clients leave bad reviews even when you win their case?
In this episode, Brian chats with Paul Bamert, VP of Marketing at Case Status and a speaker at the upcoming Great Legal Marketing Summit. They dig into the real reason law firms struggle with client satisfaction — and why the legal industry is way behind when it comes to measuring it.
You’ll hear:
- Why communication — not results — drives most one-star reviews
- How AI can now predict client sentiment without a single survey
- The terrifying truth about law firm security risks (750,000+ breaches!)
- And what Paul means by “the martini test” — and why your firm might be failing it
Paul also shares what he’s building with the CX Summit, what excites him about law firm transformation, and why happy clients are your biggest growth asset.
🔗 Connect with Paul & Case Status:
🎧 www.casestatus.com/podcast
📲 www.linkedin.com/company/casestatus
📈 Get on the list for the CX Report + CX Summit info: www.casestatus.com
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Brian Glass is a nationally recognized personal injury lawyer in Fairfax, Virginia. He is passionate about living a life of his own design and looking for answers to solutions outside of the legal field. This podcast is his effort to share that passion with others.
Want to connect with Brian?
Follow Brian on Instagram: @thebrianglass
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Chapters
1. AI-Powered Client Sentiment Prediction (00:00:00)
2. Client Experience and Communication Challenges (00:01:35)
3. App vs Web Portal User Experience (00:05:44)
4. Measuring Client Satisfaction Before Reviews (00:09:25)
5. Future of Legal Tech and AI (00:17:14)
6. Data Security in Client Communications (00:24:04)
7. The Client Experience Gap Report (00:30:09)
222 episodes