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When your intake gets sharper, everything else gets easier. In this episode, Brian sits down with Alabama injury lawyer Hunter Garnett to unpack how he builds teams that own outcomes, trains intake to convert without sounding scripted, and uses pods and clear scoreboards to drive profit. We get into hiring your next lawyer at the right time, ramping super-green assistants fast, onboarding experienced staff without chaos, and writing SOPs that people actually follow. Then we talk spend that makes sense. PPC, LSAs, and SEO. What to track. What to pause. How to match your marketing “spigot” to your capacity. Along the way, Hunter shares how community involvement brings better cases and how simple nurture turns past clients into superfans. Practical, candid, and built for operators who want results that last.
What you’ll learn
- The intake roles and training that move conversions
- How to structure pods, set scoreboards, and measure profit by team
- A simple way to time your next hire and onboard to speed
- The real-world economics of PPC, LSAs, and SEO for PI firms
- Community and client-nurture plays that compound
Connect with Hunter
- Email: [email protected]
- LinkedIn: linkedin.com/in/hunter-garnett-56895876
- Firm: GP Injury Law (Garnett Patterson Injury Lawyers): huntsvilleinjurylawyers.com
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Brian Glass is a nationally recognized personal injury lawyer in Fairfax, Virginia. He is passionate about living a life of his own design and looking for answers to solutions outside of the legal field. This podcast is his effort to share that passion with others.
Want to connect with Brian?
Follow Brian on Instagram: @thebrianglass
Connect on LinkedIn
Chapters
1. Promise, Playbook, And Guest Setup (00:00:00)
2. Seasons Of Focus And Time Management (00:02:10)
3. Case Touch Rhythm And One‑On‑Ones (00:05:10)
4. Handing Off Intake Without Losing The Thread (00:06:34)
5. Face‑To‑Face Matters And Client Memory (00:09:00)
6. Overseas Talent Pipeline And Training (00:10:22)
7. Brand Affinity Recruiting On LinkedIn (00:13:05)
8. Community Visibility And Warm Hiring Pipelines (00:15:05)
9. Client Acquisition: Niche Markets And Maps (00:18:16)
10. PPC, LSAs, And Defining ROI (00:19:54)
11. Case Value Spread And Lead Source Quality (00:21:54)
12. Pods, Scoreboards, And Incentives (00:24:09)
13. Advancement Paths And Managing Competition (00:26:14)
14. Vision, Growth, And Abundance Mindset (00:28:04)
15. Closing, Mastermind Invite, And Where To Find Hunter (00:30:04)
246 episodes
