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I am delighted to welcome this week Minsoo Pak, Lucid Air Grand Touring Owner, with a lot to say about matters relevant to us Lucid fans. You see he is an EV enthusiast with his last several daily drivers being EVs or plug-in hybrid; specifically, Nissan Leaf SL, BMW i3 REx, BMW i8 PHEV and now a Lucid Air Grand Touring. Minsoo is a car guy in general and has owned what calls several “fun” cars too—BMW Z3 M Coupe, Z4 M Coupe, 1973 BMW 2002Tii, Nissan GT-R and his current Fun Car is a McLaren 570S Spider.

Minsoo’s title is Transformation and Innovation Consultant; now I am going to let him explain what that is. I was going to just read selected arts of his bio but let me just give you an overview. This guy is brilliant! To paraphrase his bio Minsoo

• is a Serial Entrepreneur.

• has 25 years of Advertising, Design and interactive experience with a focus on Innovation

• is An Innovative leader bringing provocative strategy, concepts and innovation through to business results, is well known in the industry for his talent in generating big ideas that focus on creativity, usability and measurability.

• is EV/ eMobility enthusiast

• Certified Futurist (you know I want him to elaborate on that)

In short, Minsoo is Minsoo is Fascinated by the Future and Crazy about Cars.

Are you a Lucid owner with a compelling story to share, contact me at [email protected]

We'd love to hear from EV/Automotive enthusiasts with stories relevant to Lucid fans at [email protected]

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