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Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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In this episode in the MANUFACTURING SOS series, I’m breaking down why placing a big order with your manufacturer, especially on your first production run with them, can be a costly mistake.
You’ll learn why it’s always smarter to treat your first production run as a test, how to avoid tying up all your money in stock, and how to respond when a manufacturer insists on high MOQs.
If you’re at the stage of placing your first order with a factory, or wondering how many units to start with, don’t miss this one.
🎧 Listen now to find out:
📦 Why ordering big on your first run is rarely a good idea
🧪 How to treat your first production like a product test
👚 How to avoid ending up with stock you can’t sell
⭐️ Why less really is more when you're building a UK-made brand
🎧 Subscribe to the Make it British podcast so you don’t miss the rest of this special MANUFACTURING SOS series
Get my Range Plan Template Here
▶️ Watch the full series on YouTube
🚀 Ready to scale your UK-made brand? Apply for the British Brand Accelerator at makeitbritish.co.uk/apply
302 episodes
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