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16. Create A Great Customer Experience and Retention Strategy with Joey Coleman

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Manage episode 313579833 series 3277326
Content provided by Pia Larson. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Pia Larson or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.
You might know how you acquired your customers, but do you know why they left? After making huge investments of time, money, and energy to acquire new customers, most companies see between 20 percent and 70 percent of those customers disappear in less than one hundred days. They break contracts, cancel memberships, stop using your product, or simply never come back. Today on the show I have the great pleasure of talking with Joey Coleman. Joey helps companies and organizations create a comprehensive customer experience strategy. As he explains, by creating remarkable customer experiences, you can stop your customers from leaving and keep them coming back for more. Joey is the author of the fantastic book, Never Lose A Customer Again (you should read this!) and during this episode, he outlines the eight different states or phases a customer goes through during their experience with a business. And if you meet your customer at the state they are in during their journey with you, they will stick with you and come back. If you drop the ball along the way, you will likely lose them. Listen to this one, it's chock-full of goodness and powerful takeaways! ~ Pia Get all links, resources and show notes at https://makeyourmarketingpodcast.com
  continue reading

37 episodes

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iconShare
 
Manage episode 313579833 series 3277326
Content provided by Pia Larson. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Pia Larson or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.
You might know how you acquired your customers, but do you know why they left? After making huge investments of time, money, and energy to acquire new customers, most companies see between 20 percent and 70 percent of those customers disappear in less than one hundred days. They break contracts, cancel memberships, stop using your product, or simply never come back. Today on the show I have the great pleasure of talking with Joey Coleman. Joey helps companies and organizations create a comprehensive customer experience strategy. As he explains, by creating remarkable customer experiences, you can stop your customers from leaving and keep them coming back for more. Joey is the author of the fantastic book, Never Lose A Customer Again (you should read this!) and during this episode, he outlines the eight different states or phases a customer goes through during their experience with a business. And if you meet your customer at the state they are in during their journey with you, they will stick with you and come back. If you drop the ball along the way, you will likely lose them. Listen to this one, it's chock-full of goodness and powerful takeaways! ~ Pia Get all links, resources and show notes at https://makeyourmarketingpodcast.com
  continue reading

37 episodes

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