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The data alchemists - how an entrepreneurial couple helped start a retail revolution
M4A•Episode home
Manage episode 470044971 series 2772686
Content provided by John Bessant. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by John Bessant or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.
The story of dunnhumby, a small entreprenurial business which changed the face of retailing by bringing the concept of consumer data science into the mainstream with the launch of the Tesco Clubcard.
129 episodes
M4A•Episode home
Manage episode 470044971 series 2772686
Content provided by John Bessant. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by John Bessant or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.
The story of dunnhumby, a small entreprenurial business which changed the face of retailing by bringing the concept of consumer data science into the mainstream with the launch of the Tesco Clubcard.
129 episodes
All episodes
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