Do you wanna take a bath now or do you want to eat dinner first and then take a bath?

When we give our kids a choice we give them empowerment, but either choice gets you what you want. In this episode of Market Like a Parent (& Parent Like a Marketer), we’ll explore the art of offering choices and discover how the same strategies you use to get your kids to eat dinner or take a bath can help you package and position your offers for clients.

You’ll Hear:

• The psychology behind giving choices
• How to use “yes or yes” options in your business (and why it’s not manipulative)
• Examples of offers that position choice
• The importance of risk reversal and making “yes” the safe option
• How to qualify your audience and ensure your offer is the right fit
• Authenticity and alignment in your marketing approach

How can you change the decision that your clients (and kids) are making from a yes or a no to a this way or that way? I'd love to know what you're thinking. Funny stories are always welcome.

Resources

• Transcript: https://www.dwcopy.com/market-like-a-parent-005

Connect with Danielle

• Sign up for Danielle’s newsletter: https://danielleweilcopy.activehosted.com/f/154
• LinkedIn: https://www.linkedin.com/in/danielleweil
• Instagram: https://www.instagram.com/daniellekweil
• YouTube: https://www.youtube.com/@daniellekweil

If you enjoyed this episode, please like, subscribe, and leave a review!