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Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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Andy Hood is Vice President of Emerging Technologies at WPP, where he leads innovation across 100,000+ creative professionals through the WPP Open AI platform. A night owl who discovered creative technology at 28, Andy has spent 25 years at the intersection of creativity and emerging tech, from his early days at AKQA to serving as jury president at Cannes Lions 2017.
On The Menu:
- Why generative AI is transforming advertising and marketing
- The role of human creativity in an AI-driven world
- How AI does the production legwork, not creative thinking
- M-shaped professionals: The future of creative tech
- WPP's creative technology apprenticeship program explained
- WPP Open platform: Democratizing AI for creative teams
558 episodes
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