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Understanding and creating Customer Value Propositions, Offers and positioning in marketing (CVP)
Manage episode 490500982 series 3287973
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Tired of prospects who "need to think about it"?
The problem isn't your product or service – it's how you're communicating your value.
This series covers understanding and creating Customer Value Propositions, Offers and positioning in marketing (CVPs) - everything from strategic foundation to tactical execution:✓ CVP Context & Strategy✓ Value Proposition Creation Framework✓ Offer Integration✓ Implementation PlaybookStop competing on price. Start competing on value.Get more free resources in our Skool community: https://skool.com/steps-to-growth/about#customervalue #cvp #customervalueproposition#offers#positioning
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