Share
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
Manage episode 518017542 series 1028192
Content provided by Marketing News Canada. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Marketing News Canada or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.
In this live SocialNext: Toronto 2025 conversation, guest host Maddie Alvarez sits down with Charlie Grinnell, digital leader turned co-CEO of research startup Right Metric (ex-Red Bull, Aritzia, adidas Terrex). Buckle up for sharp, candid takes on why language matters more than ever, how to separate opinions from evidence, and why the most effective strategies are often about reduction, not expansion.
From buzzword bingo to AI’s real role in decision-making, Charlie breaks down how to turn messy metrics into clear choices, without needing a stats degree.
Opinions are the guest’s own.
472 episodes
))
