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HBO and The Ringer's Bill Simmons hosts the most downloaded sports podcast of all time, with a rotating crew of celebrities, athletes, and media staples, as well as mainstays like Cousin Sal, Joe House, and a slew of other friends and family members who always happen to be suspiciously available.
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When it comes to word of mouth marketing and referrals, one of most common questions people have is:
How do I keep in touch with people in a way that doesn’t feel icky and transactional?
To answer this question, I talked with Suzanne Culberg who has a very manageable process for keeping in touch with business contacts. I like Suzanne’s approach because it is human, intuitive and effective.
If you find the Marketing Root Work podcast valuable, please become a subscriber! My mission is to change the way small business owners market themselves and it’s very important to me that I reach as many people as possible.
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