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Getting real about what it takes. The Amy Porterfield Show is a podcast devoted to helping online business owners grow their revenue, audience, and team in a sustainable way that doesn’t just require more time and hustle. Host Amy Porterfield, New York Times bestselling author and $130MM online business owner, shares insights from her own 16+ years in business, as well as candid conversations with leaders in the industry, captivating experts, and the unexpected entrepreneurs who’ve cracked t ...
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When your brand sounds like, "Yeah, we do that too," you disappear into the noise.
In this episode of Marketing Speak, I talk with Dr. Gary Sanchez, creator of the WHY.os Discovery, a framework built from hundreds of thousands of assessments and millions of data points to decode why people do what they do.
We unpack how to:
Turn your WHY into a clear, compelling brand message
Hire and promote based on natural motivation, not just résumés
Build teams who love their roles instead of burning out in them
If you want more than clever copy—if you want a brand and culture that actually fit who you are—this conversation is for you.
The show notes, including the transcript and checklist to this episode, are at marketingspeak.com/528.
534 episodes
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