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From Nike to Bud Light to Tubi: Lessons from the Super Bowl 2025 ads, with Autodesk's Dara Treseder

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Manage episode 466105360 series 1425703
Content provided by WaitWhat. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by WaitWhat or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

Super Bowl LIX had a clear winner on the field, but victory for brands was more hard-won. Sure, plenty of ad spots were star-studded, from Seal to David Beckham to Ben and Casey Affleck, but to what end? Many aimed for impact, but did they deliver? Autodesk CMO Dara Treseder offers hot takes on this year’s hits and misses from the big game’s ads. She joins host Bob Safian to break down what makes an NBDB (never been done before) moment, why so many brands adopted a “safe” approach, and what trends business leaders should note going forward.

Visit the Rapid Response website here: https://www.rapidresponseshow.com/

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

  continue reading

587 episodes

Artwork
iconShare
 
Manage episode 466105360 series 1425703
Content provided by WaitWhat. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by WaitWhat or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

Super Bowl LIX had a clear winner on the field, but victory for brands was more hard-won. Sure, plenty of ad spots were star-studded, from Seal to David Beckham to Ben and Casey Affleck, but to what end? Many aimed for impact, but did they deliver? Autodesk CMO Dara Treseder offers hot takes on this year’s hits and misses from the big game’s ads. She joins host Bob Safian to break down what makes an NBDB (never been done before) moment, why so many brands adopted a “safe” approach, and what trends business leaders should note going forward.

Visit the Rapid Response website here: https://www.rapidresponseshow.com/

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

  continue reading

587 episodes

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