From The Office's Kevin trapped in a glass box for Ramp to Lionsgate finally embracing fan editors, this episode unpacks the biggest marketing moves of the week. We break down how a B2B fintech company created the most talked-about experiential campaign, dive into Twitter's game-changing link update, and expose a wild Reddit marketing takedown that cost one company 80% of their revenue.

Plus: AMC x Netflix's theatrical partnership, Heineken trolling Friend AI, and why one movie is asking fans to shave their heads. Bonus segment: how a viral YouTube video helped launch an innovative ultrasonic knife.

Topics covered:

• Ramp's viral Office-themed marketing stunt

• Twitter's new in-platform link browsing

• Lionsgate embracing fan editors

• Reddit marketing investigation

• AMC & Netflix partnership

• Product marketing innovation

Follow us: @memeteampod (YouTube) @memeteampodcast (Spotify & TikTok) memeteampodcast.com

#marketing #socialmedia #contentcreation #marketingstrategy #viralmarketing

(00:00-00:42) - intro & celebrating 30 episodes

(00:42-02:16) - new balance & shohei ohtani marketing

(02:16-03:31) - amc & netflix partnership, k-pop demon hunters

(04:34-06:13) - bugonia movie head-shaving stunt & heineken's friend ai campaign

(06:32-14:25) - deep dive into ramp's office-themed marketing stunt

(14:25-15:53) - discussion on positive vs rage marketing

(15:53-31:50) - twitter's new in-platform browsing

(31:50-35:13) - reddit marketing investigation case study

(35:13-end) - ultrasonic knife invention & product marketing