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BTB: Building Purpose-Driven Marketing Strategies (w/ Andi Graham, Big Sea)

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Manage episode 419827289 series 1848080
Content provided by Metrics & Chill. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Metrics & Chill or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

Databox is an easy-to-use Analytics Platform for growing businesses. We make it easy to centralize and view your entire company's marketing, sales, revenue, and product data in one place, so you always know how you're performing.


In this episode of "Metrics & Chill," host Pete Caputa, CEO of Databox, chats with Andi Graham, CEO and Founder of Big Sea, about scaling a marketing agency and success in the purpose-driven space. Find out:

  • How Andi transformed Big Sea from a local web design agency to a specialized marketing company for nonprofits, healthcare, and human services
  • Lead generation tactics, including a unique grant program for nonprofits and robust email marketing
  • The importance of metrics and benchmarking for data-driven growth, alongside effective content strategies like SEO and landing pages
  continue reading

192 episodes

Artwork
iconShare
 
Manage episode 419827289 series 1848080
Content provided by Metrics & Chill. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Metrics & Chill or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

Databox is an easy-to-use Analytics Platform for growing businesses. We make it easy to centralize and view your entire company's marketing, sales, revenue, and product data in one place, so you always know how you're performing.


In this episode of "Metrics & Chill," host Pete Caputa, CEO of Databox, chats with Andi Graham, CEO and Founder of Big Sea, about scaling a marketing agency and success in the purpose-driven space. Find out:

  • How Andi transformed Big Sea from a local web design agency to a specialized marketing company for nonprofits, healthcare, and human services
  • Lead generation tactics, including a unique grant program for nonprofits and robust email marketing
  • The importance of metrics and benchmarking for data-driven growth, alongside effective content strategies like SEO and landing pages
  continue reading

192 episodes

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