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Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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Host Elysha Yong welcomes consumer lifestyle and marketing strategy experts to discuss how marketers are using astrology in campaigns. How are astrological signs impacting consumers' food and drink purchase decisions? Listen to the conversation to find out more about self-expression, decision paralysis, and astrology trends on social media.
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*This episode is re-aired and was originally published in April 2022.
Host:
Elysha Young, Associate Director, Mintel Trends, APAC.
Guests:
Diana Kelter, Associate Director, Mintel Trends, North America.
Huiqi Ong, Senior Consumer Lifestyle Analyst, Mintel Reports.
Nicole Bond, Associate Director of Marketing Strategy, Mintel Comperemedia.
169 episodes
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