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Episode 21: Concerts, collabs and KFC: The wonderful world of seasonal events in mobile games

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Manage episode 304352225 series 2626602
Content provided by Liftoff. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Liftoff or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

In this episode, GameRefinery looks at the craziest events this year, from Genshin Impacts’ collab with KFC to Roblox Lil Nas X digital concert.
GameRefinery Analysts Kalle Heikkinen and Wilhelm Voutilainen join host Jon Jordan to discuss the wonderful world of mobile game events, including the mechanics behind LiveOps and utilising the same framework for multiple events, the benefits of collaborating with non-gaming brands and the importance of seasonal events to the success of mobile games.
You can now find The Mobile Game Dev Playbook also on GameRefinery’s Youtube channel.
Please subscribe and leave a review!
Thanks for listening,
The Mobile GameDev Playbook

  continue reading

62 episodes

Artwork
iconShare
 
Manage episode 304352225 series 2626602
Content provided by Liftoff. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Liftoff or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

In this episode, GameRefinery looks at the craziest events this year, from Genshin Impacts’ collab with KFC to Roblox Lil Nas X digital concert.
GameRefinery Analysts Kalle Heikkinen and Wilhelm Voutilainen join host Jon Jordan to discuss the wonderful world of mobile game events, including the mechanics behind LiveOps and utilising the same framework for multiple events, the benefits of collaborating with non-gaming brands and the importance of seasonal events to the success of mobile games.
You can now find The Mobile Game Dev Playbook also on GameRefinery’s Youtube channel.
Please subscribe and leave a review!
Thanks for listening,
The Mobile GameDev Playbook

  continue reading

62 episodes

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