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Dominating the App Store charts, Chinese mobile games are captivating players worldwide. But what's their secret?

This episode of the Mobile Games Playbook dives deep with Liftoff’s experts, Kalle Heikkinen, Chief Game Analyst, and Inka Reinola, Game Analyst, to unpack the winning formula behind China's mobile gaming giants. We'll explore how China’s mobile market became a global force and discuss the effective monetization strategies and gameplay mechanics fuelling the success of Chinese games.

Join us as we unpack the secrets of Chinese mobile game success and how developers worldwide can learn from their winning formula.

Remember to subscribe, leave a review, and check out our websites, https://liftoff.io/ and https://gamerefinery.com/, for more information on game development topics and strategies for growing your game.

For more on what's driving the success of Chinese apps, check out Liftoff's Guide to Growing Chinese Gaming Apps Overseas: https://info.liftoff.io/2024-growing-chinese-gaming-apps

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63 episodes