Kevin Chen is the Co-Founder & CEO of iRESTORE.

iRESTORE fights hair loss and reverses skin aging with FDA-cleared light therapy devices for home-use.

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[00:00:30] What is iRESTORE.

[00:01:37] Coming up with the concept of iRESTORE.

[00:04:48] First steps to creating a new product.

[00:08:53] Proving that a product works.

[00:12:03] Benefits of light therapy.

[00:14:32] Current size of iRESTORE.

[00:15:26] Growth strategies at iRESTORE.

[00:17:35] The beginning of iRESTORE.

[00:18:12] Selling expensive products.

[00:20:19] Hiring strategies at iRESTORE.

[00:23:13] First executive hires at iRESTORE.

[00:26:13] Learning how to spot A players.

[00:28:15] The “10x Engineer” concept.

[00:30:06] Leverage unlocks in business.

[00:32:30] Balancing work and personal life.

[00:35:03] Assigning an hourly rate to your time.

[00:37:54] Benefits of executive coaches.

[00:41:27] Getting iRESTORE into Costco.

[00:43:58] Make or break moment building iRESTORE

[00:47:18] Maintaining conviction as an entrepreneur

[00:49:08] The future of iRESTORE.

[00:52:40] Understanding terminal growth in business.

[00:55:25] How founders make money.

[00:58:17] Advice for starting a business.

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