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Here's How the Top 1% Get Agent Referrals On Demand

Join Geoff Zimpfer for a high-impact training where you’ll discover the exact system the top 1% are using to attract agent referrals on demand… without begging for coffee meetings or being treated like a vendor.

Seats are limited. Register for the Training Here

Episode Summary:

Learn why “chasing views” is crushing your ROI and how to build a repeatable video system that fills your sales pipeline. In this episode, Mike Faraci (author of Rethink Everything: The Power of Video for Business and Sales) breaks down his 5-pillar content framework.

  • Define target viewer personas (buyers, referral partners, niche professionals)
  • Use strategic content buckets: news, educational explainers, problem-solving tips, success/failure stories, local spotlights
  • Multiply your content by combining each persona with each pillar for 25 micro-topics
  • Repurpose one core idea across reels, shorts, posts, emails, and more
  • Craft conversational CTAs that spark genuine lead conversations

You’ll discover the exact metrics to track (hint: it’s not views), the timeline for real results, and the simple onboarding exercise that ensures every clip you post drives genuine leads.

Connect With Mike on LinkedIn

Visit Mike's Website

Get Mikes Book on Amazon

ASK GEOFF A QUESTION

Ask Your Question Here

***

WHEN YOU'RE READY

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335 episodes