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2,037 - The Differentiator in Multifamily? Ownership Mindset.

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Manage episode 487642679 series 2310995
Content provided by Mike Brewer. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Mike Brewer or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

Ever walk past a problem so many times it just became part of the scenery?In this episode of the Multifamily Collective, Mike Brewer shares a personal story from early in his career—a rusty grill, long neglected, that became invisible to everyone until a regional manager pointed it out. That moment sparked a deeper truth: we don’t fix what we no longer see.Mike introduces the concept of Indifferent Spectator Syndrome—a silent killer of property performance and pride. It’s the mindset that says, “It’s not my job.” But the difference between average and exceptional properties? Ownership.Whether it’s the paint on a curb or the caulking around a commode, the teams that treat every detail like it’s their name on the building create environments that retain residents, attract prospects, and outperform the market.Customer experience begins with what your team believes about the property.And if they believe they own it, your performance will prove it.Like what you heard?Like, Subscribe, and Share this with someone who needs a reminder: excellence starts with ownership.

  continue reading

2165 episodes

Artwork
iconShare
 
Manage episode 487642679 series 2310995
Content provided by Mike Brewer. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Mike Brewer or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

Ever walk past a problem so many times it just became part of the scenery?In this episode of the Multifamily Collective, Mike Brewer shares a personal story from early in his career—a rusty grill, long neglected, that became invisible to everyone until a regional manager pointed it out. That moment sparked a deeper truth: we don’t fix what we no longer see.Mike introduces the concept of Indifferent Spectator Syndrome—a silent killer of property performance and pride. It’s the mindset that says, “It’s not my job.” But the difference between average and exceptional properties? Ownership.Whether it’s the paint on a curb or the caulking around a commode, the teams that treat every detail like it’s their name on the building create environments that retain residents, attract prospects, and outperform the market.Customer experience begins with what your team believes about the property.And if they believe they own it, your performance will prove it.Like what you heard?Like, Subscribe, and Share this with someone who needs a reminder: excellence starts with ownership.

  continue reading

2165 episodes

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