Artwork
iconShare
 
Manage episode 494581934 series 3664652
Content provided by Rick Currier. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Rick Currier or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

Kathryn Rose didn’t set out to build a movement—she just wanted to help her friends in channel marketing survive the chaos. Fast forward a year and the Channel Marketing Association is one of the fastest-growing, most energized communities in the space. In this episode, Kathryn dishes with Rick about how it all came together: the scrappy beginnings, the “holy crap” webinar moment, and what it really takes to build a community that works.

You’ll hear behind-the-scenes stories from their intimate events, how they’re tackling channel marketing’s biggest headaches (hello, MDF!), and why they built custom AI tools for marketers, not instead of them. It’s tactical, honest, and packed with the kind of wisdom you only get from people who’ve done the work.

  continue reading

16 episodes