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Episode 5: The Secret to Winning with Airbnb | Don't Sell Nights. Sell a ______.
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In this episode of Nicotine and Jet Fuel, Brett and Jayme break down the real secret behind Airbnb success: it’s not about renting nights — it’s about building a brand.
We share how we transformed our properties into a lifestyle brand instead of just another short-term rental. Learn how branding creates pricing power, customer loyalty, and long-term equity, while most hosts are stuck racing to the bottom.
🔹 Why selling a brand beats selling nights
🔹 How we scaled beyond typical Airbnb hosting
🔹 Real-world examples from our Beach Weekend brand
🔹 What most Airbnb owners are missing
If you’re serious about growing your brand, then this episode about using real estate to build something bigger than bookings, or bigger than JUST selling is for you.
📢 Subscribe for weekly episodes on business building, aviation, entrepreneurship, and brand-driven growth.
#NicotineAndJetfuel #Entrepreneurship #AirbnbBusiness #BrandBuilding #BeachWeekend
The Nicotine and Jet Fuel Podcast is a production of Beach Weekend Management. All content is copyright 2025 and beyond. All rights reserved. Follow us on Instagram.
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