Ep. 124 - Liana Zavo's Raw Journey Through Resilience, Rejection, And Rebuilding Her Life NoBS Wealth podcast

Ep. 124 - Liana Zavo's Raw Journey Through Resilience, Rejection, and Rebuilding Her Life

9d ago 31:51

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In this no-holds-barred conversation, PR powerhouse Liana Zavo reveals how she transformed from a teenage mother with crushed dreams into a global PR force operating in 12 countries. Stoy Hall digs into the raw truth of her journey - the Russian immigrant who faced constant rejection, battled autoimmune disease from overworking, and ultimately built an empire on her own terms.

This isn't just another success story. It's a masterclass in using PR as your ultimate weapon - the "underdog" marketing tool Liana claims is more powerful than traditional advertising. She exposes the myths around publicity, shares her "BE EPIC" method that's transformed 3,500+ female executives, and explains why your story matters more than your credentials.

Whether you're a business owner wondering if PR is worth it or someone fighting to find your voice, Liana delivers the unfiltered truth about building unstoppable momentum in life and business.

Connect with Liana: LinkedIn: https://www.linkedin.com/in/lianazavoprpro/ Facebook: https://www.facebook.com/zavomediamogul YouTube: https://www.youtube.com/@PRMEDIAMOGUL

As always we ask you to comment, DM, whatever it takes to have a conversation to help you take the next step in your journey, reach out on any platform!
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Chapters

1. The truth about PR and Liana Zavo’s journey (00:00:00)

2. Married at 18, mother at 19, and why college wasn’t her path (00:01:15)

3. Losing her voice in marriage and rediscovering it through entrepreneurship (00:03:45)

4. The cost of always being in “go mode” and rediscovering her inner child (00:05:30)

5. The emotional toll of childhood trauma and immigrant life (00:07:45)

6. How fashion and storytelling launched her first business (00:10:15)

7. Getting rejected from PR jobs and building her own empire anyway (00:13:00)

8. The truth about PR vs. marketing and why credibility matters (00:16:30)

9. The dark side of “pay-to-play” publicity (00:19:15)

10. Coaching women to own their stories and stop playing small (00:22:30)

11. What to expect when hiring a publicist and the PR process (00:25:00)

12. Content creation as therapy and a tool for growth (00:27:30)

13. Liana’s first money memory and lessons learned (00:29:00)

14. The one thing you can do TODAY to take your next step (00:30:30)

157 episodes