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Jeff Schreifels of Veritus Group discusses trends and strategies for mid-level and major gift fundraising. Key Takeaways:

  • Mid-level giving (typically $1,000-$9,999) is a growing focus, bridging small donors to major gifts
  • Nonprofits should diversify revenue streams, especially those reliant on government/corporate funding
  • AI can boost efficiency in fundraising, freeing up time for relationship-building
  • Restructuring development teams for better alignment with donor needs is crucial

We welcome support of the Nonprofit SnapCast via Patreon. We welcome your questions and feedback via The Nonprofit SnapCast website. Learn more about Nonprofit Snapshot's consulting services.

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