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It’s one thing to enter a new or underserved market where simply being there is enough. But to start a venture in a saturated market? How can you compete against dozens — or hundreds — of businesses that basically do the same thing?

In business there’s room for everyone... as long as everyone is different. But you have to be a special kind of different. Nail that, and you won’t really be “competing” against anyone.

Find out how in this episode.

In this episode you will learn:

  1. What is a same-same business.
  2. What is a same-different business.
  3. How to make your business same-different.

Resources:

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Connect:

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32 episodes