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Content provided by Aram Melkoumov. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Aram Melkoumov or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.
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PR stunts, word-of-mouth marketing and making your brand memorable (with Saul Colt)

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Manage episode 296457336 series 2825152
Content provided by Aram Melkoumov. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Aram Melkoumov or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

Want to see future episode highlights? You can add me on Linkedin here.

Key talking points:

- PR stunts and making your brand unforgettable
- Advice on building your brand through influence and not audience
- Importance of word-of-mouth marketing

About Saul:

Saul Colt is the Founder and Creative Director at The Idea Integration Company. In his career he has been named as one of the iMEDIA 25: Internet Marketing Leaders & Innovators as well as been called one of Canada’s best community builders/experiential marketers.

He has worked with high-profile companies such as FreshBooks and Xero and the creative mastermind behind many of the edgy marketing campaigns run by Nike, Ebay and Rogers.

Saul is also a Professional Speaker and Consultant specializing in Word of Mouth Marketing, Stunt Marketing, Social Media, Customer Experience, Community Building and Business Courage.

  continue reading

50 episodes

Artwork
iconShare
 
Manage episode 296457336 series 2825152
Content provided by Aram Melkoumov. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Aram Melkoumov or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

Want to see future episode highlights? You can add me on Linkedin here.

Key talking points:

- PR stunts and making your brand unforgettable
- Advice on building your brand through influence and not audience
- Importance of word-of-mouth marketing

About Saul:

Saul Colt is the Founder and Creative Director at The Idea Integration Company. In his career he has been named as one of the iMEDIA 25: Internet Marketing Leaders & Innovators as well as been called one of Canada’s best community builders/experiential marketers.

He has worked with high-profile companies such as FreshBooks and Xero and the creative mastermind behind many of the edgy marketing campaigns run by Nike, Ebay and Rogers.

Saul is also a Professional Speaker and Consultant specializing in Word of Mouth Marketing, Stunt Marketing, Social Media, Customer Experience, Community Building and Business Courage.

  continue reading

50 episodes

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