Convergent and divergent needs of the automotive and heavy equipment industries - On the Move S01E09
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Automotive and the heavy equipment industries face similar challenges on the round to deploying software-defined vehicles (SDVs) and autonomy more efficiently. But the strategies underlying each approach is an interesting point of discussion. Heavy equipment OEMs have a much greater emphasis on long lasting products, but making SDVs and software-defined equipment is changing this once basic difference between the industries.
To talk about the ongoing changes in the two parallel industries and the solutions driving transformation of transportation, in this three-part series on heavy equipment and autonomous functionality in software-defined product, we have Hendrick Lange (Senior Director of Heavy Equipment at Siemens Digital Industries) and Akshay Sheorey (Automotive and Transportation Industry Specialist for Autonomy). For the next three episode, our host, Nand Kochhar (VP of the Automotive and Transportation Industries) and moderator Michael Severson (Senior Automotive Marketing Manager at Siemens) will discuss the ins and out of software, electronics, and more.
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