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HBO and The Ringer's Bill Simmons hosts the most downloaded sports podcast of all time, with a rotating crew of celebrities, athletes, and media staples, as well as mainstays like Cousin Sal, Joe House, and a slew of other friends and family members who always happen to be suspiciously available.
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In this episode of the Online Reputation Management Podcast, host James Dooley sits down with SEO powerhouse Craig Campbell to break down the true value of personal branding — especially in an AI-driven world.
Craig shares candid stories about building his presence, owning his identity, and attracting the right people through authenticity. James opens up about resisting personal branding for years and the opportunities he missed as a result.
Together, they dive deep into trust signals, reputation control, entity authority, and how personal branding can transform hiring, visibility, partnerships, and business valuations.
A real, unfiltered conversation packed with practical insight for digital marketers, founders, and creators.
26 episodes
