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HBO and The Ringer's Bill Simmons hosts the most downloaded sports podcast of all time, with a rotating crew of celebrities, athletes, and media staples, as well as mainstays like Cousin Sal, Joe House, and a slew of other friends and family members who always happen to be suspiciously available.
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Today is Tuesday, January 11th, and a few Google and marketing news updates for you from updates to video results in Google to a few google ads updates, redirecting a website and blocking slow counties to increase CWV scores.
Full Show Notes / Blog Post: https://opinionatedseo.com/s2e7
We saw trending results on mobile for the discovery section, and now it looks like Google is rolling this out as a test to videos in mobile search.
It looks like it’s been seen in the wild for food, music, and restaurants. I continue to like seeing this, I think it helps push new results to more people and allows for some virality in the SERPs.
https://www.seroundtable.com/google-search-trending-videos-32725.html
A couple Google Ads updates:
This happened a few days ago, but Google is allowing ads for sports betting from certified and state-licensed entities in New York. Advertisers must apply for certification which started on the 7th of January.
https://support.google.com/adspolicy/answer/11522848?hl=en&ref_topic=29265
The IndexNow Plugin for WordPress was updated on Monday with a few bug fixes and domain resolutions.
https://wordpress.org/plugins/indexnow/#developers
A question was asked during last week’s SEO office hours about dates, and John had a bit of a follow up type question where he linked out to the Google documentation on the best way for Google to understand the date for your page.
https://developers.google.com/search/blog/2019/03/help-google-search-know-best-date-for
https://twitter.com/JohnMu/status/1480641280384376832
A TechSEO Reddit thread where Marwoob had asked about blocking counties that have much lower core web vital scores, and also happen to be counties they don't serve.
https://www.reddit.com/r/TechSEO/comments/rywrgk/should_i_block_slow_countries_from_accessing_my/
Last one here is a reddit thread about migrating your site and keeping the old pages live even though you have 301 redirects.
https://www.reddit.com/r/SEO/comments/s15pg9/after_creating_301_redirects_from_an_old_site_to/
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