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HBO and The Ringer's Bill Simmons hosts the most downloaded sports podcast of all time, with a rotating crew of celebrities, athletes, and media staples, as well as mainstays like Cousin Sal, Joe House, and a slew of other friends and family members who always happen to be suspiciously available.
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In this episode of ORRJO Unscripted, we sit down with Liam Ackerman, Director of Sales at LIV Golf, to unpack how his time in the military shaped his leadership style, and how he went on to lead global ticketing and hospitality for one of the most talked-about brands in modern sport.
We get into:
- The mindset shift from army life to commercial sport
- How LIV Golf is approaching growth, fan experience, and hospitality differently
- What it takes to build a ticketing strategy across continents
- The power of structure, pressure, and adaptability in leadership
- Lessons learned from fast-moving, high-stakes roles
Whether you’re in business, sport, leadership—or just curious about life behind the LIV Golf brand—this one’s full of insight, honesty and sharp takeaways.
9 episodes
