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HBO and The Ringer's Bill Simmons hosts the most downloaded sports podcast of all time, with a rotating crew of celebrities, athletes, and media staples, as well as mainstays like Cousin Sal, Joe House, and a slew of other friends and family members who always happen to be suspiciously available.
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Most business owners are chasing cold leads while ignoring the goldmine sitting right in front of them: their past clients.
In this episode of Overflow Funnels, I’m breaking down the simplest, most profitable funnel you can build — one that doesn’t require wild tech stacks, 16-email sequences, or constant content creation.
We’ll cover:
- Why retention beats acquisition (and the stat that proves it)
- 5 simple steps to turn past clients into repeat buyers
- Real examples for coaches, service providers, and creatives
- How to automate without losing the personal touch
Stat source: Invesp, Customer Retention Marketing Stats — it costs five times more to attract a new customer than to retain an existing one. www.invespcro.com/blog/customer-acquisition-retention
If you want more revenue, faster, with less effort — it’s time to stop overcomplicating your funnel and start building with intention.
📌 Links & Resources:
→ Grab the 5-Day Email Sequence Map
→ DM me on Instagram: @stine.andersson.co
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