Episode Summary: In this episode, we dive into the world of direct-to-consumer boxing brands with Christopher Espinosa, the founder of MK1 Boxing. Christopher shares his journey and provides valuable insights into various aspects of building a successful brand from the ground up. Whether you're an entrepreneur, marketer, or boxing enthusiast, this episode offers actionable advice and inspiration.

Topics Covered:

• Product Development: Christopher discusses the meticulous process of developing high-quality boxing products that meet the needs of consumers and stand out in a competitive market.
• Influencer Marketing: Learn how MK1 Boxing leverages the power of influencers to reach a broader audience and build credibility within the boxing community.
• Facebook and Google Advertising: Get insider tips on how to effectively use Facebook and Google ads to drive traffic and increase sales for your brand.
• Email Marketing: Discover strategies for building and nurturing an email list to keep your audience engaged and informed about new products and promotions.
• Brand Building: Christopher shares his experience in creating a strong brand identity and the importance of staying true to your brand values.

Discover MK1 Boxing: Explore MK1 Boxing's innovative products and learn more about their journey at MK1 Boxing's Official Website: https://www.mk1boxing.com/

Connect with Christopher Espinosa:

Email: [email protected] Instagram: MK1 Boxing Instagram: Wolf of Boxing

Connect with Mikhail:

Instagram: Mikhail Website: Blue Light Media

Tune in to this episode to gain a deeper understanding of what it takes to build a thriving direct-to-consumer brand in the competitive boxing industry.