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16. How to Bring an Idea to Market: Product Development with Peter Drakulich of 52Launch

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Manage episode 456961648 series 3549790
Content provided by Outlier Patent Attorneys. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Outlier Patent Attorneys or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

In this episode, Jamie and Samar interview Peter Drakulich, co-founder of 52 Launch, a company that helps individuals bring product ideas to market. They discuss the journey of bringing product ideas to market, emphasizing the interplay of patents and market disclosure, comprehensive support services, and the value of leveraging platforms like Amazon and social media for successful product launches. They also highlight the challenges faced by independent inventors and the iterative process of product development based on consumer feedback. Tune in for expert business advice and to hear about the host of resources 52 Launch can provide.

Takeaways:
Evaluate market validation: identify a problem and offer a solution.
Value iterative product development.
Utilize platform opportunities like social media and Amazon.
Understand manufacturing strategy.
Commit fully or not at all.
Patent protection should work in tandem with your marketing strategy.
Analyze where your competition lacks and capitalize on that.

  continue reading

20 episodes

Artwork
iconShare
 
Manage episode 456961648 series 3549790
Content provided by Outlier Patent Attorneys. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Outlier Patent Attorneys or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

In this episode, Jamie and Samar interview Peter Drakulich, co-founder of 52 Launch, a company that helps individuals bring product ideas to market. They discuss the journey of bringing product ideas to market, emphasizing the interplay of patents and market disclosure, comprehensive support services, and the value of leveraging platforms like Amazon and social media for successful product launches. They also highlight the challenges faced by independent inventors and the iterative process of product development based on consumer feedback. Tune in for expert business advice and to hear about the host of resources 52 Launch can provide.

Takeaways:
Evaluate market validation: identify a problem and offer a solution.
Value iterative product development.
Utilize platform opportunities like social media and Amazon.
Understand manufacturing strategy.
Commit fully or not at all.
Patent protection should work in tandem with your marketing strategy.
Analyze where your competition lacks and capitalize on that.

  continue reading

20 episodes

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