We teamed up with Katrina Kibben from Three Ears Media for this episode of The Hire Talent Podcast.

Katrina is the Founder and CEO of Three Ears Media, a firm dedicated to teaching recruiters to be better communicators and writers. For most of Katrina's career, she has been a marketer living in a recruiter's world - listening to both sides of the talent equation to understand the real issues and find solutions. Today, she uses her technical marketing know-how and way with words to help both established and emerging brands develop and deliver creative, strategic recruitment marketing that makes the right people apply. Katrina has also spoken at events around the world and written for Fortune, The Chicago Tribune and many other digital publications.

You can check out Three Ears Media here at www.threeearsmedia.com. Also be sure to find and follow Katrina on Twitter here @KatrinaKibben for tips on getting the right candidates to apply to your open positions.