))
Podcasting for Business Growth
Manage episode 487616956 series 2937583
Tomás Fonseca from Icons of Real Estate shares how podcasting can transform your property management business by creating valuable content and building strategic relationships. We explore the frameworks that have helped over 70 real estate podcasts convert conversations into business opportunities.
• Building a podcast with two avenues of growth - content creation and relationship building
• Why vision and commitment are essential for podcast success
• The optimal podcasting frequency (weekly) and episode length (20-25 minutes)
• Why Tuesday-Thursday are the best days to release podcast episodes
• How to invite potential referral partners as guests to open business opportunities
• Recording a "bank" of episodes (3 months worth) before launching for consistency
• Repurposing podcast content for social media, blogs, newsletters and more
• Technical considerations including recording platforms and social media integration
• Using a podcast as a relationship funnel that converts to referrals and sales
If you're interested in learning more about podcast frameworks for your business, visit iconsofrealestate.com/podcast-framework or email Tomas at [email protected].
PM COLLECTIVE - GUIDE AND SHAPE AN ENJOYABLE FUTURE
We believe in making industry-leading education and support accessible to everyone. Our community is packed with free resources, expert insights, and innovative training designed to help business owners, property managers, and BDMs thrive.
This podcast is sponsored by MyConnect.
Todays Sponsor is MyConnect: They reward you generously for every successful connection we receive from your office. We also regularly run campaigns and exclusive events to reward our partners for their ongoing support.
Working seamlessly with popular trust softwares, the process is easy for property managers who can reap the benefit.
www.myconnect.com.au
This podcast is sponsored by Property Insurance Plus.
The PIP Advantage for Landlord Insurance
Up to $70,000 contents cover included in our landlords policies
14 months cover for just 12 months premium in your first year
Further discounts when you have three or more properties insured through PIP
24/7 Australia-wide claims service
Online Real Estate Agent Portal for easy access and management
Visit their Support the show
Chapters
1. Introduction to podcasting for business (00:00:00)
2. Optimal podcast frequency and scheduling (00:06:48)
3. Vision and tracking business results (00:15:37)
4. Technical platforms and social media (00:24:27)
5. Production services and AI developments (00:33:46)
189 episodes
Share
