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In this episode of Podcast Guru, we explore the dynamics of running a business and podcast as a couple, focusing on how to navigate challenges, maintain boundaries, and foster authentic connections. Zach Carlin and Audrina Blackburn, co-founders of Summit Chasers Network, share their experiences building a business that thrives on trust and community while leveraging podcasting as a platform for growth and genuine relationship-building. Zach and Audrina discuss the importance of being true to yourself in both business and podcasting, offering actionable insights for entrepreneurs and podcasters alike.

Our guests, Zach Carlin and Audrina Blackburn, are the founders of Summit Chasers Network, a platform dedicated to empowering small- and medium-sized businesses with strategies for sustainable growth. Both seasoned podcasters, Zach and Audrina bring authenticity, passion, and a wealth of knowledge about leveraging storytelling and connection to drive success in both their personal and professional lives.

Expect to Learn

• How to separate personal and professional relationships when running a business as a couple.
• The role of authenticity and trust in creating engaging podcasts and building a loyal audience.
• How live podcasting fosters transparency and strengthens audience relationships.
• Tips for evolving your podcast format and purpose as your goals change.
• The enduring importance of storytelling and community-building in podcasting.

Introduction and overview

• [00:00:33] – Welcome & Introduction
• [00:01:40] – Running a Business & Podcast as a Couple
• [00:06:01] – Podcasting as a Medium for Authenticity
• [00:09:22] – Using Podcasts to Build Business Relationships
• [00:12:25] – Live Podcasts vs. Webinars: What Works Best?
• [00:16:26] – The Evolution of Summit Chasers Network Podcast
• [00:19:09] – Scripted vs. Unscripted Interviews: What’s Best?
• [00:26:26] – Lessons from Voice of Impact
• [00:31:20] – How to Use Podcasting to Showcase Expertise
• [00:34:31] – Challenges in Podcasting
• [00:40:47] – What Will Stay True in Podcasting Over the Next 10 Years?
• [00:42:57] – Where to Find Zach & Audrina

Follow Zach and Audrina on Social:

• Summit Chasers Network: https://summitchasersnetwork.com/
• Zach Carlin on LinkedIn: https://www.linkedin.com/in/zach-carlin-799955228/
• Audrina Blackburn on LinkedIn: https://www.linkedin.com/in/audrina-blackburn-670598208/

• Hussam on LinkedIn: https://www.linkedin.com/in/hussam-ali-6bb69186/
• Guillaume on LinkedIn: https://www.linkedin.com/in/guillaume-jouvencel/
• Gha Marketing Website: https://ghapodcast.com/

• LinkedIn: https://uk.linkedin.com/company/gha-marketing-ltd
• Instagram: https://www.instagram.com/gha_marketing/
• Tiktok: https://www.tiktok.com/@gha_marketing
• Twitter: https://twitter.com/GHAMarketing_
• Facebook: https://www.facebook.com/people/GHA-Marketing/61552528799376/