Understanding your podcast stats and how to measure them is the secret all the successful podcasters have. They use deeper knowledge to elevate their podcast from just 'okay' to bingeworthy. And now you can too.

If you’re out here winging it without tracking your performance, it's like trying to cook a five-star meal with a blindfold on - spaghetti might end up on the wall, but your audience won't be sticking around.

In this episode I'm talking you through the skinny of podcast metrics that matter, how to make sense of them without losing our marbles, and the tools that'll help us keep our finger on the pulse of our audience.

Plus, we’ll sprinkle in some real-life examples from podcasters who’ve used analytics to amplify their reach and engagement.

Takeaways:

• Understanding your podcast stats is crucial for making informed decisions and growing your audience effectively.
• Tracking metrics lets you identify listener preferences, improving content and engagement strategies to align with their interests.
• Using analytics tools can provide deeper insights into your podcast's performance and listener behaviour.
• Regularly reviewing your retention rates can help you pinpoint where listeners lose interest and adjust your content accordingly.
• Engaging with your audience through reviews and social media can enhance community building, transforming listeners into loyal fans.

• Apple Podcast Connect
• Spotify for creators
• Amazon Music
• PodTrac
• Podder
• Captivate
• Libsyn
• Buzzsprout
• YouTube
• Google Analytics
• Podmastery.co
• Podknows

Topics covered recently include improving sound quality without investing a fortune, the secrets of podcast listener growth, and the trick to editing.

Mentioned in this episode:

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