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Viral is optional. Profitable is the goal. In this masterclass, Nate Woodbury shows how to turn 10–12 minute, search-driven videos into high-ticket leads—without chasing trends. You’ll learn the Leaf Strategy (Trunk/Branches/Leaves), why niching and protecting your audience matters, how to plan filming days (20 videos!), and exactly when to post 1x/week vs. 5x/week.

What you’ll learn

  • The two YouTube paths: Ad Revenue vs. Lead Generation (and which builds your business)

  • The Leaf Strategy: dominate “branches” with long-tail question videos

  • Why viral can sabotage a lead-gen channel (and how to avoid audience confusion)

  • Ideal video length (10–12 minutes) for trust + depth

  • Production cadence: film 20 episodes/day, post 1–5x/week consistently

  • KPI tracking: the simple Yes/Starting/No spreadsheet to measure domination

  • Tools & research: long-tail keywords and question mining

Resources mentioned

  • 🔗 Weekly webinar: theleafstrategy.com

  • 🔗 Keyword research (free trial via Nate): herokeywordtool.com (Semrush “Keyword Magic Tool”)

Chapters00:00 $10K from 100 views? How that math works03:40 Why search beats social when you sell services06:15 The danger of going viral (mixed audiences = mixed signals)10:05 One channel or many? When to split by audience12:10 How often to post: 1x vs. 5x weekly (and for how long)15:05 Why 10–12 minutes wins for how-to + trust18:40 Domination tracker: rank “leaf” questions branch by branch22:20 Strategy before filming: titles from keyword questions23:50 Tools: Semrush Keyword Magic Tool + workflow31:55 Client transformations & real revenue expectations35:10 Setting budget + timelines (done-for-you vs. DIY)37:30 Next steps: free training & getting started

About our guestNate Woodbury is a YouTube producer behind 60+ channels, specializing in search-driven lead generation that turns experts into the go-to authority in their niche.

Work with us / stay connected→ Guest training: theleafstrategy.com→ Host site & business health assessment: suzicarter.com/bha

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137 episodes