You're showing up. You're putting yourself out there. People see you.

But are they remembering you? Are they converting into clients? Are you being known as THE go-to expert in your field?

In this episode, PR expert Pippa Goulden debunks the visibility myth that's keeping established business owners stuck. Because here's the truth: being seen isn't enough. Visibility doesn't build the reputation and authority that converts high-level clients and customers and opens doors.

If you're brilliant at what you do but somehow not being recognised as THE expert—this episode is for you.

What You'll Learn:

• Why being seen isn't the same as being known for what you do
• The visibility myth (and why it's keeping you stuck)
• What actually builds reputation and authority that converts clients
• Why third-party credibility works faster than any amount of visibility
• How to move from "people see me" to "people seek me out"
• Real examples of business owners who've made the shift

And once you've had a listen you can:

- Follow me on instagram @pippa_the.pr.set or LinkedIn (@Pippa Goulden) for more tips and insight into the world of PR
- Join my DIY PR membership using the code POD50 to get 50% off your first month - this will give you all the knowledge and confidence you need to get results for yourself. Have a look here
- Work with me 1-2-1 in Kickstart: The PR Accelerator which is a hyper-focused, action-taking, results focused programme that's all about getting you great PR results for your business, with me supporting you all the way.

- Join the waitlist for my next Get Known Sprint Spring '26 here

-Find out more about my in person group intensive on 14th Jan - Get Known In A Day here

Find out more at www.theprset.com and book a discovery call with me to chat more here or email me [email protected]