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Want the exact content system top agents use to win attention, build community, and turn views into clients—plus a Stories format that can spike you to 2,000+ views in hours?
Justin sits down with Dustin Brohm, Massive Agent to unpack what’s actually working in real estate marketing right now: simplified content workflows, Instagram-first strategy, green-screen breakdowns, static-story retention hacks, Manychat-style DMs, and how AI lets you ship more without sounding like a bot. We cover platform picks - IG vs TikTok vs FB, creative iteration, hiring a full-time videographer, and why consistency + small tweaks beat fancy gear.
You’ll learn:
-The IG Stories format that boosts retention & replies
-Green-screen breakdowns that auto-hook attention
-How to simplify gear and still look pro
-DM workflows that turn followers into warm leads
-Where AI helps and where your voice still wins
-The mindset separating agents who thrive vs. those who bounce platform to platform
Justin runs PRIME Brokerage & the Prime People Podcast—operator-level conversations without fluff. Dustin Brohm is the Massive Agent—8 years podcasting weekly, a top creator in the real estate space, and a builder of a 925+ agent organization focused on content, systems, and scale.
If this episode gave you a play you can run today, subscribe, like, and drop a comment with the tactic you’ll try first: Stories static format, Green-screen breakdowns, or DM trigger word. Share with a teammate who needs modern marketing—now.

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