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144. How To Measure the Marketing ROI of a Private Practice with Carla Titus
Manage episode 378617697 series 3515148
In this episode of The Private Practice Elevation Podcast, we will be discussing the topic of Return on Investment (ROI) for marketing in your private practice.
ROI stands for Return on Investment, which refers to the benefit that you expect from an investment activity.
In the context of marketing, ROI measures the effectiveness of your marketing efforts and helps you determine whether your investment is generating the desired results.
Our guest today is Carla Titus, the founder and CEO of Wealth and Worth Within, a fractional CFO firm that provides consulting and advisory services to growing businesses, especially in the mental health space.
Carla has extensive experience in finance and has helped numerous businesses improve their financial planning and decision-making.
In This Episode, You’ll Learn:The importance of financial knowledge for small business owners
The need to outsource and delegate financial tasks
Definition and importance of ROI (Return on Investment)
Mindset challenges and the need for cash reserves
The importance of discipline and consistency in marketing
Tracking and measuring ROI through data analysis
The importance of conversion rates in marketing strategies
Tips for tracking ROI and projecting future growth
The role of financial planning in business growth
99 episodes
Manage episode 378617697 series 3515148
In this episode of The Private Practice Elevation Podcast, we will be discussing the topic of Return on Investment (ROI) for marketing in your private practice.
ROI stands for Return on Investment, which refers to the benefit that you expect from an investment activity.
In the context of marketing, ROI measures the effectiveness of your marketing efforts and helps you determine whether your investment is generating the desired results.
Our guest today is Carla Titus, the founder and CEO of Wealth and Worth Within, a fractional CFO firm that provides consulting and advisory services to growing businesses, especially in the mental health space.
Carla has extensive experience in finance and has helped numerous businesses improve their financial planning and decision-making.
In This Episode, You’ll Learn:The importance of financial knowledge for small business owners
The need to outsource and delegate financial tasks
Definition and importance of ROI (Return on Investment)
Mindset challenges and the need for cash reserves
The importance of discipline and consistency in marketing
Tracking and measuring ROI through data analysis
The importance of conversion rates in marketing strategies
Tips for tracking ROI and projecting future growth
The role of financial planning in business growth
99 episodes
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