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The American healthcare system is one of the most innovative in the world. But it’s also riddled with complex challenges, such as access to affordable medications, inefficiency and administrative burdens, and communication barriers between providers. There’s clearly a better way—and at Surescripts, we have a unique sightline into what that may be. In this series, host Melanie Marcus, Chief Marketing Officer of Surescripts, sits down with today’s most inspiring and innovative leaders in healt ...
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In this episode, we discuss the vital skills of listening and observing and how these can lead to success in product management. Guest Monika Murugesan, a seasoned product executive, advisor, mentor, and guest lecturer at Northwestern University, shares practical tips are shared for enhancing these skills, leading to informed decision-making and successful product development.
Chapters
1. Listening & Observing: A Key to Success in Product Management (00:00:00)
2. Introduction and Overview (00:00:39)
3. The Importance of Listening and Observing (00:01:33)
4. Introducing Guest Speaker Monica Morgason (00:02:04)
5. Setting the Stage: Listening and Observing as a Product Manager (00:02:35)
6. Evolving Skill Sets in Product Management (00:03:01)
7. Practical Techniques for Listening and Observing (00:04:17)
8. Being Intentional with Listening and Observing (00:04:47)
9. Self-Reflection on Customer Interviews (00:05:09)
10. Being Mindful While Observing Customers (00:06:26)
11. Importance of Observing Customer Activities (00:06:54)
12. Listening and Observing vs. Empathy (00:07:53)
13. Empathy's Role in Product Management (00:08:41)
14. Engaging Customers for On-Site Visits (00:11:34)
15. Challenges with Gathering Feedback (00:19:05)
16. Building Confidence through Communication (00:20:46)
17. Balancing Tactical and Strategic Requests (00:22:11)
18. Embracing a Growth Mindset (00:22:40)
19. Five Steps for Effective Customer Interaction (00:24:39)
20. Using Data to Influence Stakeholders (00:25:28)
102 episodes
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