Best Business Podcast (Gold), British Podcast Awards 2023 How do you build a fully electric motorcycle with no compromises on performance? How can we truly experience what the virtual world feels like? What does it take to design the first commercially available flying car? And how do you build a lightsaber? These are some of the questions this podcast answers as we share the moments where digital transforms physical, and meet the brilliant minds behind some of the most innovative products a ...
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Dan Balcauski, founder and principal consultant at Product Tranquility, joins to discuss The Secret to Unlocking Value: How to Maximize Your Product's Price.
We discuss:
- Three types of value drivers
- How to know what our customers value
- How to measure pricing effectiveness
- How companies find their value metric
- The connection between customer segmentation and pricing
- And more!
Learn more at ProductVoices.com.
103 episodes