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Episode 212 | Tino Chow, Founder and CEO at Giant Shoulders | Building a Brand that Lasts: Strategies for Every Phase
Manage episode 469434839 series 2788129
In this episode, Tino Chow, CEO and Founder of Giant Shoulders, joins Duane Mancini for a deep dive into the power of branding in the medtech industry. 1 Tino, a "three-headed monster" with experience in the military, industrial design, and business, shares his expertise on building a brand strategy that empowers "on-brand" decisions, even in the absence of leadership. 2 Discover how to leverage your brand as a tool, navigate the different phases of brand development, and connect with your audience on a personal and emotional level. Tune in for valuable insights on scaling your brand internally and externally and creating a company culture where everyone embodies the brand's values.
Duane Mancini LinkedIn
Project Medtech LinkedIn
Project Medtech Website
275 episodes
Manage episode 469434839 series 2788129
In this episode, Tino Chow, CEO and Founder of Giant Shoulders, joins Duane Mancini for a deep dive into the power of branding in the medtech industry. 1 Tino, a "three-headed monster" with experience in the military, industrial design, and business, shares his expertise on building a brand strategy that empowers "on-brand" decisions, even in the absence of leadership. 2 Discover how to leverage your brand as a tool, navigate the different phases of brand development, and connect with your audience on a personal and emotional level. Tune in for valuable insights on scaling your brand internally and externally and creating a company culture where everyone embodies the brand's values.
Duane Mancini LinkedIn
Project Medtech LinkedIn
Project Medtech Website
275 episodes
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