Oren Berkovich is the Co-Founder of Projectory, a Toronto-based team transforming traditional events into interactive, engaging experiences. As a serial entrepreneur and event designer, Oren focuses on integrating physical and visual elements to enhance participant interaction and idea generation. In addition to managing the client experience at Projectory, he is the Founder and CEO of Bepossible and the Co-founder and Board Chair of Wavemakers. Previously, Oren served as the CEO and President of Singularity University, Canada. His unique approach to hospitality and experience design has revolutionized corporate meetings, offsites, retreats, and large-scale conferences over the past decade.

Traditional event formats often overwhelm attendees with information without fostering meaningful engagement. How do you transform information-heavy gatherings into interactive sessions that create genuine connections and meaningful outcomes?

Initially inspired by his transformative experiences at Singularity University, Oren Berkovich saw the potential for events to be more than just information sessions. Through Projectory, he provides event organizers with products and strategies to turn attendees into active participants, emphasizing tactile experiences over digital distractions. His approach shifts focus from passive content absorption to dynamic interaction, using innovative tools like the Learning Action Matrix. Oren highlights AI’s role in distilling insights from participant contributions and eliminating information overload while highlighting key themes and actionable outcomes. By viewing events as catalysts for ongoing change rather than standalone experiences, he demonstrates how you can maximize their long-term impact and ensure that the knowledge gained translates into real-world results.

In this episode of Proof Point, Stacie Porter Bilger hosts Oren Berkovich, Co-founder of Projectory, to discuss the power of physical engagement in event participation. Oren delves into Projectory’s approach to reshaping event dynamics, leveraging AI to synthesize and distribute event-generated insights, finding a balance between entertainment and education, and the importance of interactive design. Tune in for insights on elevating your event strategies to foster more profound participant engagement.